Weight Loss Giant Increases Conversions, Recovers Sales & Improves Efficiency of Conversions with Email Remarketing Horizon Media is a global leader in data-driven marketing. As…
Danni EickenhorstNovember 27, 2018
Increase Nonprofit Website Conversion Rates with This Tool - Pay Only When You Receive a Donation by Danni Eickenhorst, CMO As a former nonprofit marketer…
Danni EickenhorstOctober 2, 2018
You have an outstanding product or service. A beautiful website. The perfect marketing strategy. Well... almost perfect. Your combination of tradition and digital marketing tactics…
Danni EickenhorstSeptember 4, 2018
There have been times during the 40 year history of email marketing when a lot of marketers took a spray-and-pray approach to their campaigns -…
Danni EickenhorstSeptember 4, 2018
BIG NEWS! Last year, we reached out to many of you for feedback on how we could make the ReachDynamics experience even better. So many folks…
Danni EickenhorstMay 1, 2018
Google Announces Google AMP Email Google is continuously innovating content, search, and the user experience online. Their latest announcements online and at the AMP conference…
Danni EickenhorstFebruary 13, 2018
Brands are increasingly seeing that timely and relevant direct mail campaigns offer them an opportunity stand-out from their competitors' digital noise. When follow-up phone calls…
Danni EickenhorstJanuary 30, 2018
Email is 40x more effective at acquiring new customers than Facebook or Twitter. Yep, you read that correctly. A recent study by McKinsey Global Institute…
Danni EickenhorstJanuary 9, 2018